The upper section features the concept of “Breathing Space” where consumers want green trees and fresh air + a cool homy environment that makes them feel welcome and relaxed.
The lower portion is closer to the Shell brand personality. The concept here was “Expresso” which was a direct interpretation of high performance, speed and very precise profesional service. Along with the coffee brand we also created all the materials for Thailands first all V-POWER gas station catering only to those that value their cars and feel that higher spending results in better performance for their cars.